Innovative Guerrilla Campaign and Pioneering Presence on the Tinder Platform: Mnb Agency Reinvents Communication and Advertising in Maputo. The Mnb agency (Maningue Nice Brand) is redefining the boundaries of communication and advertising with an innovative guerrilla campaign that extends to digital media. It stands out as the first agency to explore the platform...
Fly Modern Ark (FMA), the South African company hired to resurrect the accounts of Mozambique Airlines (LAM), has found scars of corruption in the then management machine of the national flag carrier. According to Lusa (via DW), which obtained the information during a meeting between FMA and journalists, over-invoicing, or...
DALIMA won the Lusophone Agency of the Year - Mozambique Award in the Media category at the 2023 edition of the Lusophone Creativity Awards, held on July 13 in Lisbon. This is the first time that DALIMA has participated in the event, having competed with 8 works, which were immediately shortlisted. In addition...
It is common for start-up companies to ignore the importance of marketing, relying only on the strength and popularity of their product and/or service. Cláudia Chirindza, Head of the Marketing and Communications Department at FNB talks a bit about this subject. "Although word-of-mouth advertising is a powerful marketing tool, the...
The consumption of out-of-home (OOH) snacks and non-alcoholic beverages continued to recover in Q2 2022 globally, according to Kantar's latest OOH Barometer, Worldpanel Division, leading to the combined value of in-home and OOH snack and beverage consumption increasing 7%. Although this market...
The investment in new labeling and packaging is being seen by Mozambican businessmen as a strategy to promote greater competitiveness of domestic products. In this sense, commercial operators were recently trained by the Mozambique Chamber of Commerce (CCM) in matters about the legal regime of labeling and packaging of food products. Speaking on the occasion, the President...
The UK has announced plans to increase the number of electric car charging stations in the country by 2030, intending to reach a total of 300,000 stations, writes the news at the minute. To this end, the British government is committed to spending a total of 1.6 billion pounds - the equivalent of 1.9 billion...
The transition from cars to electric models is underway. After Porsche following electric models, here it is Maserati's turn. For, the Italian automaker, Maserati, has announced that it intends to offer electric versions of its entire catalog of cars by 2025, indicating that the goal is to sell only electric cars...
Global sales of cell phones with 5G technology surpassed those of 4G handsets in January for the first time, driven by the Chinese market, the expansion of next-generation networks and competitive prices. Writes the EFE agency quoted by Noticias ao Minuto. The agency, which cites data published by consulting firm Counterpoint Research, notes that...
Millennium bim is now the only bank in Mozambique with interoperability with all mobile phone networks, after having closed an agreement last week with Carteira Móvel of TMcel, which thus joined the agreements already established with Vodacom and Movitel. Millennium bim clients will now be able to ...