VOID, a Maputo-based technology and communications company has just launched Fidli, a customer loyalty system to support local businesses affected by the pandemic.

Fidli is an innovative customer loyalty system that promises local businesses to increase the number of their customers' visits and their sales. A simple, low-cost, turnkey solution that allows any business to offer personalized customer cards, run promotional campaigns, award offers, and send automatic SMS messages.

By subscribing to the solution, small and medium-sized businesses such as restaurants, beauty salons, hairdressers, spas, grocery stores, clothing stores, among others, will have at their disposal a kit composed of 500 personalized cards with technology contactlessIt also has a management panel to manage your promotional campaigns, view your customers' statistical data, and other functions.

The solution comes against a pandemic backdrop, with over 1300 local businesses closing their doors and many feeling pressured to increase their sales and customers.

Fidli makes use of loyalty marketing, an effective strategy used successfully worldwide from large to small businesses. By bringing this technology to our market, VOID considers the strategy to be a critical success factor that should significantly drive local business growth.