A beer with a "horrible" taste, this is how American brewer New Belgium describes it. The beer is made from smoke-flavored water, dandelion, drought-resistant grains like corn, and a hop extract (as an alternative to fresh hops).
This is a climate change flavored beer, Torched Earth Ale, where it uses ingredients that, in a climate-ravaged future, manufacturers may have at their disposal.
Better known as Fat Tire, the beer in 2020 became the nation's first carbon neutral beer by increasing renewable energy installations, energy efficiency, and purchasing carbon offsets. Now the 30-year-old brewery has launched the "Last Call for Climate" with Torched Earth Ale, asking beer lovers to demand that their favorite brands adopt climate plans for 2030.
"If you don't have a climate plan, you don't have a business plan," said Steve Fechheimer, CEO of New Belgium. "Aggressive action to help solve the climate crisis is not only an urgent environmental and social imperative-it's also a wake-up call for companies looking to create long-term shareholder value, compete with rivals like China, and create good-paying jobs here at home."